You have high hopes for your employee wellbeing program—you’re going to motivate and inspire your employees to eat healthier, exercise more, quit smoking… well, the list goes on and on. And while you may have good intentions, if you’re like the majority of HR and benefits leaders, you’ve probably seen a bit of a gap between your hopes and reality. It can be hard to get the numbers you’d like to see for enrollment and participation—not to mention lasting engagement and long-term behavior change.
Part of the problem is that many programs neglect the science of behavior change, which minimizes their chances of long-term success.
In this series, we’ll explore the five pillars of behavior change that will help you design an effective employee wellbeing program.
The first pillar focuses on the topic of motivation: How do you inspire employees to take a particular action, both at the outset and then on an ongoing basis?